Our Story

At EquiNutritive, we REALLY know horses and just like you, we know what it’s like to own horses. You love your horse like any other member of the family. You find it a challenge to balance their needs because they can’t just tell you what’s up! Perhaps you’re caught in a vicious cycle of multiple balancers and supplements, which has left you feeling overwhelmed and frustrated by the feeding process. You don’t want to have to feed 5 separate supplements to give your horse the boost it needs – all the while draining your bank account (and your sanity).

That’s why we’re here - to take care of all of that and more!

EquiNutritive was founded by Alexandra Frazer, an Equine Scientist and Nutritionist who is downright obsessed with equine gut health (closely followed by every other part of horse health). Her time over the last 15 years of owning, retraining and loving a herd of ex-racehorses has inspired the EquiNutritive product range. Through our flagship product Alpha GOLD, the two biggest problem areas for horses are addressed – joints and the gut. The golden liquid has brought many horses back from the brink and many a smile to our faces, hearing about horses enjoying a brand new lease on life! 

The rest of the EquiNutritive team are equally as passionate about horses and our products. When we’re not helping customers, we’re having a laugh and sharing stories about our horses and their antics!